Millions of lines have been written about ideas and innovation and if you were to sit down to read them all you’d be sitting down for months. I can confidently say this because I have read just about all of them! (I have included an essential reading list at the end of the e-book).
There’s some wonderfully insightful reading to be done, but there’s a whole lot of intellectual babble as well. I’ve called this book the small book about BIG ideas not because I’m lazy (although I am short of time) but because I want to give as many people as possible the opportunity to pick-up some ideas (excuse the pun), insights and techniques to have more better ideas.
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